Asking your customers about brand research will help you to realise how healthy your brand is. If you can identify the threats, you can make opportunities. If you’re new to business, working out your values will help customers to appreciate them. How do you go about it?
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We've added in a brief byline on Squarespace because it often appears in searches with Wix and Weebly, unfairly so in our opinion. Wix and Weebly are both template driven which sounds a bit like Squarespace so you might wonder why one costs more than the other.
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Keeping legal and being on the right side of complicated copyright law is a continual worry for writers, publishers... Anyone who creates original work or needs to obtain other work to complete the project such as images or text extracts should be aware of copyright but the laws around the world are all complex and vary from country to country. Here's a few tips.
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There will be many times during the writing of your book when you need help, you may be stuck with a plot or character development or need manuscript feedback or assistance in employing services. Here are a few tips.
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It can feel overwhelming, all this talk of branding and logos that pops up on platforms so I thought I'd explain a little about what a brand is, and what a logo is.
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It's true that publishing hasn't been the most environmentally friendly business. Book publishing has been named in the past as the third largest industrial greenhouse emitter when it comes to pulp and paper.
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This debate reminds me of the Mac versus Windows arguments that still rage on the internet and in offices all over the world. The short answer is that there isn't a right or wrong choice, in my opinion. Both have options that work better for some businesses and services and are excellent choices for website building. So here are my comparisons (the longer answer!) so you can decide if WordPress (WP) or Squarespace seems more suitable for you. If you'd like to explore them in more detail then do get in touch, I love to make websites accessible.
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It's really tempting to go for something quick and easy when the pennies are tight, isn't it? Keeping an eye on cost saving is critical for a new business. I wanted to write about the ethics of low cost design and give you some background on how these sites work so you can decide if they are right for you. I’ll also explain why I don't offer my design services on these sites.
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