I was talking to a copywriter client last week about his website, which we are in the process of creating, and he happened to say hard it was writing his own words. I hear this a lot and it’s the same for me with my promotional work and this website. When you go public it’s scary isn’t it?
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Fonts and how they are used is so important to setting the scene. This goes for memes, websites, print, branding… anywhere you write words and that’s a lot of places. Typography and the way it’s used is always a key part of the branding process
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If a book is well written, it deserves the investment of design. Reader inattention can be avoided with the thoughtful and careful consideration of an experienced book designer.
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How do you know which is best for the work you’re doing? In general, there are graphics formats suitable for printing which have a higher resolution and those for on-screen viewing or online publishing. Within each group, there are also formats that are better than others for the same task. Here’s the Hello Lovely run down on file types.
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It was CodeWeek EU from 6th to 21st October 2018. This initiative is all bringing code to all, making it fun and engaging. Supported by the major tech companies like Apple, it’s for all ages. One of the key aims has been about developing skills and I guess leads to the question, does a designer need to know code?
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“Drive The Network asked award-winning creative and designer Berenice Smith of Hello Lovely to answer questions about how to design a book. There’s a lot more to it than we thought!”
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They have a series of interviews with freelancers where we can share our experiences (good and bad), the highs and lows of working life and advice. I was featured on the page last month and you can read about my journey and why I think it’s good to code!
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A brandmark is a symbol that sits with a brand. Some brand are typographic based such as the Science Museum. Find out more about logos..
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